Designer Pamella Protzel is an LA girl at heart, and her hip, fun and quirky Ella Moss collection reflects that. From daily after-school trips to Beverly Hills as a middle schooler to Parisian flea market excursions as a teen, Protzel has always been inspired by art, fashion, people and traveling. A true style prodigy, at 27, Protzel has already established Ella Moss as one of the hottest, fastest-growing collections within the contemporary arena.
Although the line has attracted celebrity fans like Gwyneth Paltrow, Cameron Diaz, Kirsten Dunst and Liv Tyler, Protzel doesn’t have plans to create Red Carpet gowns any time soon. Radiating effortless style, Ella Moss is casual, comfortable and fashionable, and each piece can always work back to jeans and flip-flops.
Known for bright color palettes, simple shapes, soft, wearable cottons and tonal stripes, Ella Moss strikes a delicate balance of being edgy and vintage, without being over-the-top trendy. Recently featured on The Today Show, the collection is coveted by everyone from young, downtown trendsetters to hip mothers.